This film was produced for JLL's Retail Management team.
A popular shopping mall in Basingstoke, a film was deemed necessary to show to retailers and existing tenants that the care and attention to detail, that the centre management team gives, is outstanding. Tenant retention was an important brief for the film.
Our approach was to portray the JLL team in a personal way with a little bit of personal background and showing them interacting with the centre and key retailers that will show great interpersonal skills.
With extensive use of our Steadicam rig, the film has a pace but is restrained at the same time. The messages are subtle but effective.